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Eye Wear

Designer Brands

Eye Brown Line

The top of the frame should follow the eyebrow as closely as possible.

Face Width

Accurate measurement of the face size is helpful in finding the right frame size.

Frame Position

Properly fitted frames should not move around while on your face or when you smile; and should fit comfortably without “pinching”.

Pupil Alignemnt

Pupils should be near the center of the lens.

Frame Shape

Whether or not a frame style looks good can depend on getting the right style for your face shape:

Skin Tone Considerations

For darker skin tones, try brighter, bolder or richer hues. For lighter skin tones, look for lighter colors.

Frame Materials

Flex Pads

Stainless steel, spring coiled nosepieces that adjust to the bridge of your nose for unequalled fit and instant comfort

Memory Metal

Lightweight made primarily of non-corrosive titanium for flexibility and durability.


Interesting shapes and colors, lightweight

Screw-less Hinge

No screws give you hassle-free maintenance and fewer adjustments


Very comfortable when combined with spring coils, they reduce slippage and create a customized fit to the bridge of the nose

Spring Hinges

Reduces the need for frequent adjustments because they spring back into place, which helps maintain proper alignment

Stainless Steel

Sturdy non-corrosive metal; extremely lightweight and often offers a slim sleek profile. Easily adjustable not easily damaged. Discoloration is rare.

Lifestyle Lenses

Single Vision

Provides correction with only one focal point. They correct hyperopia, myopia, or presbyopia, including the condition of astigmatism.


A lens with more than one optical center, (a bifocal with two, a trifocal with three, a progressive with many). Can be divided into two categories: lenses with lines and lenses without lines.

Newest Enhanced Multifocal (non-progressive wearers), atLast!, is NOT a bifocal, trifocal, progressive or blended bifocal. It’s an entirely new type of lens made with a composite of lens materials to provide wide, clear, continuous vision from close-up to five feet away; and a smooth transition from distance to far-intermediate viewing.


Lens that has two sections divided by a visible line. It provides a correction for distance and near. There is no correction for viewing at the intermediate distance.


Multifocal lens with three areas of viewing divided by lines, each with its own focal power. It provides correction for three fields of vision. Usually, the upper portion is for distance viewing, the lower for near and the middle for intermediate.


The Zeiss IndividualTM is the first progressive lens to precisely integrate each patient’s prescription, facial characteristics (shape and tilt), and frame choice with a patented fabrication process that allows to customize the vision through the lens to suit the individual.

Lens Enhancement

Scratch Resistance

A coating which increases the lenses durability, thus making the lens last longer. It is applied to the front and back of plastic.

Ultraviolet Protection

The degree to which a lens or its coating protects the eyes from the sun’s harmful rays. The coating is clear and applied to the lens before tinting. The human eye cannot see UV light. Studies suggest that UV rays can be harmful to your vision. UV is commonly divided into two types: UV-A and UV-B. UV coating reduces the absorption of UV-A and UV-B rays. All eyewear- sunglasses, prescription, and nonprescription glasses-should block a minimum of 95% of UV-A rays. UV-A light is less intense than UV-B but UV-A penetrates deeper into the eye then UV-B. UV-A is what causes aging. UV-B light is what causes sunburn of the skin. It can damage the cornea and lens of the eye. All polycarbonate, transitions, and polarized lens include 99% UV protection.

Anti Reflection Coating

Provides nearly total light transmittance for the maximum reduction of reflection; and permits you to see things more clearly, with crisper detail. Great for night driving and computer users. Reduces reflections from oncoming headlights providing more comfort. Reduces the reflection from computer screens to help prevent eyestrain and makes lenses look thinner. Can make lenses appear invisible.


Can be applied to glass and plastic lenses to provide an additional benefit by reducing eyestrain. It reduces visible light. Brown, green, and gray tints are most common for sunglasses. Rose or pink helps people who work in an environment with fluorescent lighting. Fashion tints may also complement your facial tones and make your glasses look more attractive on your face. Coordinating frame color with the tint color provides a fashionable look.

Mirror Coating

A special treatment, metallic coating, applied to the front surface of each lens, either glass or plastic, through a vacuum process that allows the lens to take on the properties of a two-way mirror. It reflects the harsh light rays that are emitted from surfaces such as water, snow, and ice. The coating reduces overall brilliance of light and is recommended for water and snow sports.

Transition (Photochromic Plastic)

A special treatment, metallic coating, applied to the front surface of each lens, either glass or plastic, through a vacuum process that allows the lens to take on the properties of a two-way mirror. It reTransitions lenses are clear indoors and at night but automatically adjust their level of tint to changing light conditions outdoors. They provide visual comfort and quality at any and every moment, helping you to see better under all lighting conditions. Just like sunblock protects your skin, Transitions lenses help preserve the health and wellness of your eyes for the future by blocking 100% of harmful UV rays.


Features a polarized filter sandwiched between pieces of tinted glass, plastic, or polycarbonate. The most effective way to cut down reflected glare. Polarized lenses are tinted and designed specifically to reduce glare. Regular tinted sun lenses reduce the amount of visible light, but they offer no protection against glare- the major source of discomfort and distortion of your vision when you are in the sun. Those who work or drive in bright conditions and those who play snow or water sports would benefit from polarized lenses.

Safety Glasses

Statistics show that more than 325,000 eye injuries occur in the US each year. Many people routinely wear protective eyewear on the job: However about 40% of the eye injuries occur in the home (U.S. Eye Injury Registry, 2000). 90% of these eye injuries could have been prevented if safety eyewear had been worn (Prevent Blindness America website).

We offer many styles of safety eyewear for both home and work. Titanium, stainless steel, monel, and zyl frames are available for both men and women. Safety frames feature special spring loaded temples to help protect your eyes and are made from special materials that help to absorb impact. While no frame or lens is totally unbreakable or shatterproof, sport frames and goggles are paired with polycarbonate lenses for the most impact resistant shatter proof vision protection available.

All of our safety frames meet the requirements of ANSI Z87. 1 and are manufactured with your prescription.

EyeGlass Care

Although most lens materials resist scratches, scratch resistant coating is highly recommended
Never lay glasses down on their lenses
A protective case is the best place for your glasses to be when not in use
A fashionable cord allows you take them off without losing them or getting them damaged
Never clean glasses with a dry cloth or abrasive cleaning products. Paper towels are particularly hard on lenses. Do not use cloths washed with fabric softener.
Don’t use soap and home cleaners. Never use ammonia or acetone based products. These products can cause your lenses to scratch and peel.
It is best to use prepared cleaning cloths, micro wipes, and spray cleaners. Try to clean lenses once or twice a day to prevent smudges and dust particles from damaging the surface. These scratch free products won’t damage your lenses.

Accidents Do Happen

Protect your eyewear investment with our breakage protection warranty that covers against damage to frame and lenses.

  • Eye Innovations eyeglass kits come with "free" lifetime refills of solutions.

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